SMRT giving away Care stickers to needy passengers

From ‘ SMRT rolls out stickers and special queues to promote better travel etiquette’, 25 July 2014, article in CNA

Transport operator SMRT has rolled out two schemes to create a better travel experience for commuters who require special attention: Priority queues and care stickers.

Priority Queues for lifts in some train stations will ensure that passengers in need are able to access the lift more easily, SMRT said on Friday (July 25). The trial will see floor stickers pasted at the entrance to lifts at 12 selected MRT stations…

Care Stickers are meant to help SMRT staff and commuters identify those who may need help along their commute. Commuters may approach staff at all SMRT Passenger Service Centres along the North-South, East-West and Circle Lines, as well as SMRT Bus Interchanges (Bukit Batok, Choa Chu Kang, Sembawang, Woodlands and Yishun) for a Care Sticker that corresponds with their special needs.

SMRT said the measures are meant to help five groups of commuters who might require special care and attention: Expectant mothers, senior citizens, parents travelling with infants, commuters with mobility needs and unwell passengers. 

“Our bus and train services carry more than 2.5 million commuters every day and among them are some who might need some extra care. While passengers are generally courteous and are willing to offer seats to those in need, we feel that a sticker could help commuters identify and extend care more easily,” said Mr Alvin Kek, Vice-President of Rail Operations at SMRT Trains.

I'm wearing this because I want a seat

I’m wearing this because I want a seat

That we need priority badges to nudge commuters into giving up their seats is a worrying affirmation that we have a ‘compassion deficit’. I once saw a pregnant lady in the advanced stages of gestation sitting in the reserved seat with a ‘care sticker’ and my first thought was ‘WHY IS THIS THING EVEN NECESSARY?’, followed by ‘Where did she get that?’. Didn’t LTA already assure us that a staggering 94% of passengers will give up their seat to those that need them more?

Yes that is exactly how a needy person views the Reserved Seat

Yes that is exactly how a needy person views the Reserved Seat

As if queuing for the lifts, at the platform etc isn’t bad enough, now we have pregnant women queuing at the control stations to get a sticker so that HOPEFULLY someone would surrender their seat to them. Kinda useless if people are pretending to sleep isn’t it. What if no one gives up the seat still? Are expectant mothers going to charge SMRT for wasting their time? Besides, men, no matter how old and hobbly they are, are NEVER EVER going to paste on themselves a sticker depicting a grandmother carrying bags of groceries from Sheng Siong. If I just had an arm in a cast, I wouldn’t opt for a sticker that makes me look like a complete invalid. I foresee only the Pregnant sticker being the main sell here, which would be especially helpful if we can’t tell if a woman is carrying a baby or just fat, while the rest can jolly well end up in some quirky heritage section of the Philatelic Museum.

Of the 5 stickers, the one for the ‘unwell’ passenger (with the face mask) presents a somewhat ‘sticky’ situation. Are SMRT staff bloody DOCTORS? Can they TELL the difference between someone who’s ‘not feeling well’ vs someone who’s just faking a concussion to get a seat on the train? Did SMRT consider the potential abuse of this ‘privilege’ system? If I create a bootleg sticker or get someone to sell me his ‘Unwell’ badge, and I’m shameless enough to pretend to be sick, I can go around bugging people to surrender their seats, brandishing my privilege in their faces like a crappy employee flashing his MC to his boss.

Won’t this also mean additional time taken up by staff to hand out stickers instead of more important tasks like security or tending to REAL emergencies? Or making sure people don’t drink WATER for that matter. I may get so tied up ‘looking out’ for people with care stickers to ‘care’ about a suspicious bag in the corner with a disturbing ticking sound coming out of it. Maybe SMRT should get people carrying bulky bags to put stickers on them saying ‘Thanks for making sure I’m not a suicide bomber’.

This all seems like an elaborate charade to distract us all from SMRT’s real failing: actual service standards. Barely a week ago, the company was fined $1.65 million for disruptions, and now this sticker idea seems to be suggesting they still have money to spare, using the theme of ‘graciousness’ as a smokescreen for lapses in ‘efficiency’.  It started with some juvenile marketing of characters right out of a children’s book, where we had toons resembling pirated Minions like Stand-UP Stacey rapping about ‘the goodness in you’.

More like Stand-Up-for-Stickers-Stacey now. If there’s one character they missed out it’s Bag-Down-Bala (to ensure ethnic mix). Because people with huge backpacks blocking the way and knocking people into a state such that they qualify for Unwell stickers are the worst.

Other than lift priority queues, SMRT also invited buskers to make the rush hour a more ‘pleasant’ platform experience as part of a 3 month trial. Then there are the ‘Lorong boys’ who go around carriages getting grumpy commuters in the mood for jitterbugging instead of staring at their damn phones. Which is all fine and sweet, but is really the equivalent of giving a kid a soothing lollipop while you’re pumping a stinging enema up his rectum.

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3 Responses

  1. […] – Just Speaking My Mind: Rise of Toll Fare by Malaysia – SpotlightOnSingapore: VEP increases: Malaysia hits back at Singapore – Everything Also Complain: SMRT giving away Care stickers to needy passengers […]

  2. A lot of ppl has not had this kind of situation when they need a seat n no one is giving cause they do not know…

    There are ppl who only know how to criticize but can they give any better ideas that can be implemented asap?

    These sticker can help those who are willing to help and willing to give up seats to ppl that they do not know their situation. If u have a better idea just email them…don’t just empty talk

    • I take the train everyday. Ive only seen one person using it so far. If you spot the super rare unwell sticker let me know

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